Pupil iPhone project wins business presentation competition

Teams of budding leaders took part in a competition created by the Plymouth Business School and Futures Entrepreneurship Centre

Pupils from secondary schools across Devon were challenged to prepare a business presentation at Plymouth University with six teams then taking part in a workshop at the University and talking about their project in front of a panel of expert judges.

A team from South Dartmoor Community College in Ashburton triumphed on the day, with Marine Academy Plymouth in second and Lipson Community College third.

The competition was launched at the beginning of 2015, with schools challenged to choose and research a topic relating to the economy, environment or digital technology.

They were then invited to attend an event at the University, which included the opportunity to work alongside current undergraduate students.

Dr Hilary Duckett, Director of the Plymouth Business School, said: “This competition was a real challenge for the pupils and one that they embraced enthusiastically and with a great degree of skill. Presenting in front of an audience is something that can only be improved by practice, and the participants have certainly taken this on board. The opportunity to network with current university students is also an invaluable one, and I hope the experience will inspire them to pursue future opportunities such as this with increased confidence and ability.”

In their presentations, pupils covered a wide range of topics, such as how micro-generation of energy can improve the sustainability of businesses, the importance of marketing mix, the importance of internet and social media to advertisers, the evolution of the iPhone, the impact of businesses on the environment and the impact of digital technology on globalisation.

The innovative and engaging pieces were then presented to a panel consisting of: Dr Hilary Duckett; Dr Sue Kinsey, Senior lecturer in HR Management; Dr Melanie Hudson-Smith, Lecturer in Operations Management; Dr Tasawar Nawaz, Programme manager for Business and Business Administration and Professor Andy Phippen, Professor of Social Responsibility in IT.

The feedback from participating pupils showed they thoroughly enjoyed the experience, with many saying they felt much more informed about what is on offer at university and more confident about their own futures.  

The schools taking part in the competition workshop and final event at Plymouth University were: Holsworthy Community College, Lipson Co-Operative Academy, Marine Academy Plymouth, Pilton Community College, Queen’s Elizabeth Academy and South Dartmoor Community College.


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