Once again, the main sponsor is Coca-Cola Enterprises (CCE) and the theme is recycling and waste management. MBA and Masters students from around the world are now being invited to submit their teams – and take up the challenge. The event will take place at the University of Exeter Business School on 12 and 13 June 2014.
Matt Dearlove, MBA student and Project Manager for the Challenge said: “Following last year’s success, we hope that this year’s Challenge will be even bigger and better. It is universally accepted that effective recycling and waste management is one of the key factors in moving towards a more sustainable way of life. Our sponsors, Coca-Cola Enterprises, are leading the way in this area and are really looking forward to judging the team’s presentations.”
Topics and suggested reading will be provided to teams in by the end of April. Teams will be urged to do some background research and to prepare an initial outline of their ideas. They will then present their project to a panel of judges including representatives from the main sponsor and others in June. In response to an incredibly impressive project, last year’s winners were awarded a two day trip to Belgium, including a visit to CCE’s natural mineral water manufacturing site at Chaudfontaine, a dinner with CCE executives, and a look behind the scenes at the company’s research and development laboratory in Brussels.
Professor Nicolas Forsans, Director of the One Planet MBA concluded: “This is a wonderful opportunity for students and companies alike, who have an interest in recycling and waste management, to come together and exchange new ideas in a relaxed environment. It is rare to have the opportunity to take time out and focus on one such important subject; we believe that there’s incredible value for all participants in being able to do this.”