Subscribe to our free fortnightly newsletter and stay ahead with the latest news in HE

Universities debate future strategy

What might be in store for universities after the general election was on the agenda at the latest Hobsons university conference

Posted by Hannah Oakman | March 18, 2015 | Events

Now in its seventh year, the Hobsons University conference was held in Monument in London this March, with some 200 attendees from across the EMEA region. Titled ‘Insight and Innovation for Competitive Advantage’, the conference debated the possible outcomes of the forthcoming UK general election and their potential impact on higher education. Emran Mian, director of the Social Market Foundation think-tank, explored this issue and joined Andy Blair from the University for the Creative Arts, Claire Lorrain from the University of Winchester and Donald McLeod from the University of Hertfordshire in a panel discussion.

Hobsons’ technology roadmaps were previewed, while Hobsons’ partners talked about their own experiences, practices and recommendations. University partners were also offered one-to-one time via the Hobsons Hub.

During the conference, Hobsons also revealed the findings of its third international student survey, which addressed the topic of defining and delivering value in the context of UK education. More than 15,000 international students applying to study in the UK responded to the survey, with findings being used to inform Hobsons’ partners’ marketing and recruitment strategies.

Break-out sessions in the afternoon were delivered by a variety of institutions on subjects including short-term campaigns and activity to achieve recruitment goals, aligning business processes with institutional goals through Radius, and how to stand out with your email communications. Picklejar Communications provided an interactive session on how to create winning content.

 

Subscribe to our free fortnightly newsletter and stay ahead with the latest news in HE

Related stories

The rise of 4K in HE

Coventry and Bath move up Guardian University Guide

CUBO 2017 - shortlist revealed

UB June issue out now!

Rooftop milestone for BCU new-building

General Election 2017, make higher education count

Russell Group sets out General Election priorities

What do students really think of Brexit?

Art college invests in new facilities 

University Alliance outline HE priorities for Election

Market place - view all

Red sky

We’re the UK’s leading independent solar installer, hel...

Listen technologies

Listen Technologies brings power and clarity to the sounds that enr...

Meru networks

Meru began with a vision that sooner rather than later most enterpr...

Tamlite Lighting

Tamlite Lighting was founded in 1967 at Telford in Shropshire and t...

Sports facilities

Sports Facility Services Limited was set up in June 2013 with the ...

Nationwide

Award winning online banking: whether it's current accounts, credit...